Pink is a paradox. It has been gendered, hyper-feminised and become a totem for all things cute. At the same time, pink has been reframed as a disruptive tool for political activists. Pink is religious, holy, and pure, but pink is also punk.

Buffalo Pink reflects on the normalisation of our culture’s infantile tendencies, the shift in traditional gender roles and the crisis of an outdated version of manhood.

“For its 15th issue, the shape-shifting title grappled with the paradox of pink – a colour that has been hyper-feminised and become a totem for all things cute, but more recently also reframed as a disruptive tool for political activists. The excellent limited-edition cover for the issue became a fittingly OTT tribute to anyone who grew up in the noughties and couldn’t be separated from their pink fluffy diary.”

— CREATIVE REVIEW 

“Fashion’s favourite anti-fashion fashion magazine has just launched its spring 2022 edition, a McBling-style ode to Paris Hilton pink, featuring Chloe Cherry, Loewe, and the Balenciaga mini bag as its cover stars.” 

— DAZED